Maintaining an Ongoing Relationship with Your Customers
Tina Soika discusses the importance of creating an “incredible customer experience,” an expectation that potential clients now have in today’s marketplace.
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3 SECRETS TO STAYING COMPETITIVE: EXPERTISE, LEADERSHIP, NETWORKING
Expert care and the latest technology may not be enough to compete in today’s hearing care market. Audiologists and hearing aid retailers must position themselves as experts and thought leaders to attract new patients. People in your community are suffering from hearing loss and tinnitus. They are looking for help online. When they find your website, your level of expertise should be clear. You must appear to be more than a provider who happens to work in your market. Prospective patients should see you as a leader in your field. Hearing care professionals use three secret strategies to attract more...
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Use Patient Education to Raise Your Practice Profile
Post informative articles on your practice’s website. This allows you to tap into the Internet search trend by using your site as a gateway for patient education. Educational content is very searchable, and boosts your site visitors and your profile.
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How a Responsive Website Brings Patients to Your Practice
If your hearing care practice uses a responsive website, you are more likely to attract patients and retain them.
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Embracing the Internet Age
With 62% of Americans using the Internet to research healthcare, make sure your business is not left behind.
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