Hearing loss is one of the most prevalent conditions to affect the public. According to the Hearing Loss Association of America (HLAA), it’s the third most common physical condition after arthritis and heart disease.
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Many hearing care professionals count email among the mediums they utilize to reach out to physicians and build their referral networks. But many fail to fully capitalize on the power and reach of this important marketing tool, according to email marketing expert Brad Dodson.
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Patients and their primary-care physicians both stand to benefit from a referral to a qualified hearing healthcare practitioner.
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The way Americans seek, pay for, and gauge the effectiveness of medical treatment is changing, and hearing care professionals must take action to ensure their practices survive as well as thrive in the near future.
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For many patients, their first encounter with your hearing care practice begins in the waiting room. It is imperative that their experience be calming, pleasant, and as stress-free as possible.
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